Links to Documents

LINKS TO PAGES

hunter – http://www.willisdomain.com/hunter/

brand is born – http://www.willisdomain.com/brand-born/

add Friend of the Firm  – http://www.willisdomain.com/add-fof/

black bottles – http://www.willisdomain.com/black-bottles/ 

cac low – http://www.willisdomain.com/cac-low/  

gift form – http://www.willisdomain.com/gift-form/

link to investment resources – http://www.willisdomain.com/link/

manifest destiny – http://www.willisdomain.com/manifest-destiny/

Thiel’s 7 questions – http://www.willisdomain.com/thiel/

Sulfates and Sul-fakes – http://www.willisdomain.com/detergents/

Good Influencer – http://www.willisdomain.com/good-influencer/

Good Prospect – http://www.willisdomain.com/good-prospect/

 

LINKS TO POSTS

 

I’m parking these documents on my private blog, which is not indexed by search engines. If you are here, it’s by invitation.

ACCREDITED INVESTORS ONLY, PLEASE:

If you aren’t an accredited investor, please go no further. Here are the documents profiling the company and the investment:

Executive Summary – a one-page summary of the company

Investor Presentation Deck – a slide deck outlining the investment thesis

Advisory Board Slides – interim presentation of brand and marketing plans to our board and advisory board and investors.  It’s longer than “brand brief” but includes a lot of good detail.

Brand Brief WIP.08-31-2015  –  the brand brief as it exists today

Convertible Note Term Sheet  –  the terms of the investment

New Packaging – pictures of the new packaging

Illumai_brochure  – Draft of consumer brochure

Animation showing the “Mechanism of Action”

See also “A Brand Is Born” – the story of the brand development.

Technology Overview  – a brief on our technology  (Chart is at Worksheet.)

Forecasts, cap table, marketing plans and other details available after discussion with investor.

Contact Wayne Willis, wayne@illumai.com — (650) 428-1395 — for details on the business plan.